Sitecore SKO 2025: Key Highlights and Insights

Last week, the Sitecore SKO 2025 conference lit up Washington DC, bringing together the Sitecore global Sales team and partners to kick off the sales year for 2025. We were thrilled to be gold sponsors of the event, and our team were at the heart of the action, engaging deeply with Sitecore’s leadership, the Sales team and partners. Here’s a snapshot of the key moments and insights from the conference.


Customer Centric Focus

The core theme “Trust the Power” of the Sitecore suite, resonated. With Sitecore striving to become the #1 Digital Experience Platform (DXP) provider globally.

 A continuation of Dave O’Flanagan’s message to meet customers where they are at in their digital journey. Reinforcing support for Sitecore XP and SitecoreXM plus the evolution and traction of XM Cloud as a composable Content Management System (CMS).

Some exciting news with Sitecore extending their AI capabilities with the concept of Intelligent DXP, with more to come at the Sitecore Symposium later this year in Nashville.

 

Engaging Keynotes and Collaborative Sessions

The keynote session, featuring Dave O’Flanagan, Eric Stine, and Kathie Johnson, captivated the audience with their focus on leading customers to success. Partner sessions led by Owen Taraniuk, Chris Longo (MSFT), Ben Morgan (Accenture), and Matt Forsyth (RDA) emphasised the power of collaboration. Success stories from Horizontal and American Eagle highlighted impressive customer success stories, inspiring the crowd.

 

Interactive Networking and Fun Activities

One of the event's highlights was the "Build a Bike for The Y (YMCA)" session, a fun and meaningful way to connect with fellow attendees. 40 Bikes were built and donated to a great cause.

 

Celebrating Achievements

The award dinner was a night to remember, with the Sitecore APJ team taking home the regional award for their exceptional performance, well done to Joey Lim, Steve Hawkes, Louie Nonis and the sales team. It was a fitting end to an event that celebrated innovation, collaboration, and success.

The Sitecore SKO 2025 was a chance to connect with the Sitecore team and understand the focus for 2025. For Dataweavers, it was a chance to deepen relationships, explore new opportunities, and reaffirm our commitment to driving operational excellence in the industry